Apple TV
Upcoming Apple TV Series and Seasons for 2025
Apple TV is gearing up for an exciting year in 2025, with a range of new series and seasons set to premiere. The streaming service, which has recently dropped the "plus" from its name to become simply "Apple TV," is embracing a fresh brand identity, complete with a new logo featuring rainbow colors and a sound mnemonic composed by Finneas. This rebranding was announced on November 3, 2025, and aims to provide a cohesive audio-visual experience for viewers.
New Series Debuts
Among the highly anticipated new series is Pluribus, marking Vince Gilligan's return to television since his last series in 2015. The show stars Rhea Seehorn as Carol Sturka and delves into themes of individualism and artificial intelligence. Another intriguing addition is The Studio, a Hollywood satire by Seth Rogen that premiered in March 2025.
Thriller enthusiasts can look forward to Down Cemetery Road, an adaptation of Mick Herron's work featuring Ruth Wilson and Emma Thompson. Meanwhile, Smoke, a psychological crime drama inspired by true events and the Firebug podcast, premiered in June 2025. This series stars Taron Egerton and Jurnee Smollett.
The spring of 2025 also saw the premiere of Dope Thief, a series directed by Ridley Scott and based on Dennis Tafoya’s novel. Brian Tyree Henry and Wagner Moura headline this gripping narrative. Additionally, fans of Martha Wells’ novels can anticipate the adaptation of Murderbot.
Returning Favorites
Apple TV is not only focusing on new content but also bringing back several beloved series. Severance returned for its second season in January 2025, with Gwendoline Christie joining the cast. The show has already been renewed for a third season and could potentially lead to two spinoff series.
Slow Horses premiered its fifth season on September 24, continuing to captivate audiences. Fans of Isaac Asimov's work enjoyed the return of Foundation for its third season in July. Meanwhile, Mythic Quest concluded with its fourth and final season, which premiered on January 29. The ten-episode season offered a satisfying conclusion while maintaining fresh storytelling.
Future of Silo
Silo ended its second season in January, exploring themes of truth and rebellion. In a show of confidence, Apple TV has greenlit not only a third but also a fourth season, promising to continue the narrative for fans who have been following the story's development.
Rebranding and Special Features
The rebranding of Apple TV, dropping the "plus" sign, brings with it a new auditory identity. Finneas, who composed the sound for the rebrand, expressed his honor in creating the mnemonic. It consists of three versions: a five-second main version, a one-second "sting" for trailers, and a twelve-second version for movie theaters, all of which will play before Apple original shows.
Additionally, Apple TV is set to premiere F1: The Movie, starring Brad Pitt, with streaming beginning on December 12. This announcement, made on October 13, 2025, adds to the excitement surrounding the platform's offerings for the upcoming year.
"The new Apple TV logo and sound are designed to create a unified and immersive experience for viewers, aligning with the innovative storytelling of our original content." - Apple TV announcement
As Apple TV continues to evolve its brand and content lineup, viewers can look forward to a diverse array of programming that spans genres and themes, promising something for every taste.